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Press Release
Golden Tulip Hotels
www.goldentulip.com
Golden Tulip Hospitality Group Announces Projects in Thailand & South East Asia
Golden Tulip Hospitality Group has entered into South East Asia with its Regional Office in Bangkok
BANGKOK (Thailand), 28 April 2008 -- Golden Tulip Hospitality Group, a Swiss-based company, announced today the expansion of its
management subsidiary in Bangkok, Golden Tulip South East Asia, which will have responsibility for 10 countries: Thailand, Malaysia,
Singapore, Indonesia, Brunei, Philippines, Vietnam, Cambodia, Laos, and Myanmar.
With its strategy of implementing "International Standards, Local Flavours", Golden Tulip South East Asia aims to introduce three
different brands into the region: 5-star Royal Tulip, 4-star Golden Tulip, and 3-star economy business Tulip Inn.
Golden Tulip offers an aggressive development plan to open up to 40 hotels across the region within three years, with the majority being
Tulip Inn economy business hotels.
Golden Tulip South East Asia has now confirmed five projects: two Tulip Inn hotels in Bangkok, one Golden Tulip Resort Samui, Tulip Inn,
Patong in Phuket, and a Tulip Inn hotel in Cambodia (see the full list in attached file, "GTulip_Development_Summary.pdf").
Golden Tulip South East Asia Ltd is led by Managing Director, Mr. Mark van Ogtrop. He brings more than 25 years of experience in the hotel
and hospitality industry from across three continents and has more than fifteen years’ experience in the Asian hotel industry.
Mr. Hans H.W.R. Kennedie, President & CEO of Golden Tulip Hospitality Group, commenting on the group’s global performance, said: "In 2007,
the Golden Tulip Group generated around €108 million of total revenue, with a profit of
€1.8 million. In the same year we invested more than €4.4 million,
while we earned approximately €8.4 million from a lease agreement with hotel owners."
On Southeast Asian expansion, Mr Kennedie said: "We believe in the amazing diversity of South East Asia, in particular Thailand. That’s
why we are investing more than €508 Million for the initial development of four years. With a regional
office, management and marketing strategies in place we aim to achieve the targets as set."
Mr. Mark van Ogtrop, Managing Director and Senior Vice President of Golden Tulip South East Asia added: "We will expand throughout South
East Asia by management contracts, lease agreements, acquisitions and joint ventures. We have had very positive feedback on economy
business hotels, not only from customers, but also investors. We believe that this sector offers real potential and opportunity for us to
grow in the hotel industry in the region."
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Note for editors: pictures of Mr Kennedie and Mr van Ogtrop can be downloaded at
www.scottasia.net/2008/goldentulip/downloads/
About Golden Tulip
Golden Tulip Hospitality Group, with its head offices in Lausanne, Switzerland, is a worldwide hospitality company with more than 900
hotels, 85,000 rooms in more than 50 countries. The Golden Tulip Hospitality Group franchises and manages hotels in Europe, the Middle
East & Africa, the Asian Pacific Region and the Americas.
Golden Tulip Hospitality Group’s core business is to provide services through the management and leasing of individual hotels as well as
through alliances, joint ventures, mergers or acquisitions of existing hotel groups.
As a multi-brand hospitality firm, the Golden Tulip Hospitality Group offers services in the three-, four- and five-star categories. The
three-star concept is the Tulip Inn offering Business Economy service, comfortable accommodation, and convenient locations in city
centres. The four-star category falls under the Golden Tulip brand of Superior First-Class hotels and resorts with international
standards that reflect the local character of their destinations. The recently introduced Royal Tulip, in the five-star Luxury
category, offers the most elegant and luxurious facilities with a deluxe level of comfort and personal service. In addition, Golden Tulip
offers its services through its commercial alliance with TOP International, a German based hotel consortium.
In 2006, Golden Tulip introduced BRANCHE, Restaurant, Bar and Lounge. This is a free standing restaurant chain, which will have
establishments in most Golden Tulip Hotels and Tulip Inns operated by Golden Tulip.
Golden Tulip Hotels, Inns & Resorts franchises 264 hotels worldwide and manages 60 hotels located in Morocco, Ghana, Middle East, UK,
Germany, Austria and The Netherlands.
Further information
Golden Tulip South East Asia
Level 27, Bangkok City Tower
179 South Sathorn Road
Bangkok 10120, Thailand
Tel: +66 2 343 1839
Fax: +66 2 343 1818
Email: southeastasia@goldentulip.com
Web:
www.goldentulip.com
For media queries please contact
Ken Scott & Natthamon Nattanapong
ScottAsia Communications
Tel. (+66) 2 860 8227
Mobile: 081 931 2753 (Ken); 089 668 1711 (Nat)
E-mail: PRresults@ScottAsia.net
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